Teen Cancer America is thrilled to announce our newest sponsor: First Citizens Bank.
Founded in 1898, First Citizens Bank is the largest family-controlled bank in the United States. With offices in eighteen states, First Citizens Bank took Teen Cancer America’s message to heart and have enthusiastically gotten behind the charity.
As part of First Citizens Bank support, advertisements in North and South Carolina started to air this week featuring Roger Daltrey’s new rendition of Pete Townshend’s hit, “Let My Love Open The Door,” which was exclusively recorded for First Citizens Bank and Teen Cancer America.
First Citizens’ “Let My Love Open The Door” effort with Teen Cancer America marks the bank’s largest overall corporate philanthropic initiative. First Citizens’ financial commitment to Teen Cancer America includes contributions to the nonprofit for hospitals in key markets that agree to establish Teen Cancer America units. This support is in addition to the aforementioned advertising as well as social media, marketing, and public relations across the bank’s 18-state franchise.
“First Citizens has always understood the importance of serving the financial needs of families; we also specialize in working with hospitals and medical practices, so our support of this effort with Teen Cancer America is a great match for us,” said Frank Holding, chairman and CEO of First Citizens Bank. “In addition, Roger Daltrey’s enthusiasm for this project is immense, and his version of this song expresses the passion we all have for this cause. We’re proud to open the door to even better care and treatment for young people with cancer here in our home territory, and we hope our neighbors throughout our markets will too.”
“We gladly welcome First Citizens’ involvement with Teen Cancer America,” said Simon Davies, executive director of Teen Cancer America. “The bank’s participation will help us create places where a young person diagnosed with cancer not only has access to great care and treatment, but can be amongst other young people.”
For more information, visit LetMyLoveOpenTheDoor.com, #LetMyLoveOpenTheDoor, or stop by a local First Citizens Bank location.